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TWE Looks To Hispanic Wine Drinkers With Convida Launch

Treasury Wine Estates has launched Convida, a new flavored wine brand aimed at Hispanic consumers. The brand, whose name means “with life,” carries a suggested

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Treasury Wine Estates has launched Convida, a new flavored wine brand aimed at Hispanic consumers. The brand, whose name means “with life,” carries a suggested price of $15 a 750-ml. and launches with two expressions: Blanco and Rosado. The Blanco … Continue reading → The post TWE Looks To Hispan…

Source: Shanken News Daily

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