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Reports Suggest Sazerac in Talks With Brown-Forman Following Rumors of Pernod Merger

Weeks after news broke of discussions between Pernod Ricard and Brown-Forman about a potential deal, Sazerac is allegedly throwing its hat in the ring. The Kent

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Weeks after news broke of discussions between Pernod Ricard and Brown-Forman about a potential deal, Sazerac is allegedly throwing its hat in the ring. The Kentucky-based spirits producer Sazerac approached Jack Daniel’s maker Brown-Forman about a deal, sources familiar with the matter confirmed …

Source: VinePair

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